The National Association of Benefits and Insurance Professionals was formed during the Great Depression in 1930 and now represents over 100,000 licensed agents and brokers that have agreed to improve the ability of the public to access the most affordable healthcare. In 1980, NABIP recognized that there was a great need for the public to understand health insurance coverage options and how wellness can aide in the affordability of that coverage. It was determined that a 501(c)(3) would be the most effective way to accomplish this goal, and the NABIP Foundation was formed.